Client: Peppermint Hotels
Location: India
Year: 2008
Brand
Brand Mark

Peppermint

Peppermint is a brand of young and hip budget-boutique hotels across India. tsk Design created the name and identity for Peppermint. The look and feel of the brand is fresh and fun, the tone of voice whimsical. The symbol derived from a quintessential mint candy has emotive associations and great recall.
Brand Mark Construction
Colour Palette: P382 + P476
House Font: Whitney
Stationery
In-room Collateral
Personal Care Products + Door Tag
Towel + Bath Robe
Laundry Bag + Slippers
Personal Care Kit
In-room Directory (customized embossed silicon rubber) + Mug
Space
(Image: Peppermint Hotels)
Space (Peppermint Hotels)
Signage (Gurgaon)