Client: The Taj West End, Taj Group of Hotels
Location: Bangalore, India
Year: 2005
Brand
Brand Mark

The Blue Bar

Nestled in the lush gardens of the iconic West End, a luxury heritage property of the Taj Hotels, The Blue Bar is a heavenly urban reprieve. The brand mark is modern and elegant. The bar, which also acts as an extension to Blue Ginger, a popular Vietnamese fine dining restaurant at the hotel, is surrounded by lotus filled water bodies. The graphic rendition of this tropical flower captures the essence and ambience of the bar.
Graphic Palette: Illustration + Brand Mark
Invite (detail)
Menus + Invite + Matchbox
Space
Image (The Taj West End)