Vidyashilp Academy

Brand Identity / Print

Rebranding an established education institution: A progressive repositioning and distinct identity reaffirms Vidyashilp Academy as a pioneer in education, while readying it for its expansion strategy.

Vidyashilp Academy, a Kindergarten to Grade 12 school founded in 1996 was amongst the first to introduce an alternative, experience-based education in Bangalore. It is amongst the top 3 schools in the city.

The education sector today is rapidly growing and highly competitive. With expanded affordability and a rising demand for better education, new schools are mushrooming. Increasingly, children aspire to be global citizens. To align with changing expectations as well as its growth strategy, Vidyashilp Academy needed to revisit its positioning and redesign its identity.

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